Probable Niche

We've identified the niche as direct mail.

direct mail

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as direct mail.

mail, marketing, direct, services, business, printing, mail marketing, print, mailing, design, direct marketing, lists, solutions, web, social media, email, customers, mailing lists, advertising, products's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 01:13 UTC on January 26, 2011. The source was comprised of 70509 characters, of which 65265 are code, leaving an organic character count of 5244. The total word count on the home page is 786. We filtered out 15 numbers, 194 common words, and 28 words shorter than three characters in length, leaving an impact word count of 523. The size of the lexicon (number of unique words) is only 312. We extracted eleven top keywords, leaving 3.52% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
direct mail104.46%
target marketing41.78%
promo marketing41.78%
digital printing41.78%
major mailers31.33%
special reports20.89%
search traffic20.89%
search result20.89%
result rankings20.89%
research library20.89%
publishing game20.89%
publishing company20.89%
printing impressions20.89%
print professional20.89%
north american20.89%
marketing group20.89%
mail weekly 20.89%
inside direct 20.89%
ink awards20.89%
indexed pages20.89%
increased search20.89%
home delivery20.89%
higher search20.89%
gold ink20.89%
fundraising success20.89%
free home20.89%
expand free 20.89%
direct marketing20.89%
benefit businesses 20.89%
awards amp20.89%

Domain Name Keywords

We found 3 significant keywords appearing in the domain name
  1. direct
  2. marketing
  3. direct marketing


Source Character Count 70509
Code Character Count 65265
Organic Character Count 5244
Filtered Numbers 15
Filtered Words (Common) 194
Filtered Words (Short) 28
Total Word Count 786
Impact Paragraph Count 1070
Impact Word Count 523
Impact Lexicon Size 312


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